For the Love of Brick: Interviews with LEGO Enthusiasts
A podcast celebrating people and their unique connections with LEGO. Hosted by Greg McDonald.
Dec 10, 2020

Ep.18 – Loretta Sanford - UNLEASH

Greg chats with Loretta Sanford from UNLEASH (United Network of LEGO Enthusiasts in Senior Housing) – a program that brings the joy of LEGO into the lives of older citizens residing in senior housing. Greg learns about how this innovative program challenges many of the unhelpful assumptions made about older adults’ capabilities and their interests. Loretta also shares the many benefits citizens gain from participating, and how LEGO can be used as a tool to combat bullying in this group.

To learn more about UNLEASH, visit To see what Loretta and the team have been up to recently, check out Loretta’s IG: Loretta is keen for UNLEASH to grow so if you’re interested in running a program local to you, please get in touch via email unleashbuilders[at]


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